Media Relations
Are you seeking the best way to reach a qualitative audience and dream about appearing in the press? We advise you in creating the most accurate and striking message, lobbying the most fitting media, choosing the proper tool (press release, opinion piece, interview, testimonial, press conference, press tour, roundtable, etc.) and reaching the right target.

 

PR 2.0
The internet in general and social media in particular provide you with a unique opportunity to get immediately and efficiently in contact with an as wide as well-defined public. We assist you in selecting the most suitable strategy, exchange platform and timing, identifying the opinion leaders and using the right discourse.

 

Copywriting
We find the right words to translate your thoughts, aims and identity in function of your target audience. Balancing content completeness, rhythm, charm and effectiveness in a subtle manner is an art our copywriters and translators are practicing every day.

 

  • Press releases
  • Press kits
  • Case stories
  • Sponsored articles
  • Invitations
  • Brochures
  • Mailings
  • Websites
  • Speeches
  • Editing of blogs and forums
  • Etc.

 

Public Affairs

In order to approach the public institutions and inform them of the challenges related to your core activities, Vademecom relies on its know-how to lobby the decision makers and their influencers at all power levels, from municipal and regional to federal and European authorities.

 

Based at the heart of the European capital, we implement a strategy and a messaging, define the most coherent  target group, roll out the best lobby methodology and carefully select the most appropriate channels to allow you to express your ideas in the most optimum manner. Moreover, our pan-European network can echo your claims in the EU countries of your choice in order to attract the attention of local political leaderships and reconcile personal and general interests.

 

Crisis communication and change management
In periods of crisis, communication is your best ally to face the inflation of information requests from all your different stakeholders (customers, press, employees, trade unions, etc.). We stabilise the situation by means of the proactive dissemination of clear, correct and targeted messages. Even better, we help you to prevent such circumstances and anticipate the right moves before the crisis strikes.

 

Internal communication
Your team is the first ambassador of your organisation. We offer you guidance and the right tools to improve your communication about what they do, the spirit of the group they are part of and the added value of the services and products they deliver. This is crucial in order to reward their efforts, empower the synergies and fire up their enthusiasm.

 

Lobby and development
Because you are not the only great entrepreneur on earth, we build bridges between you and potential partners, prospects, recruits, investors, opinion leaders and policy makers.

 

Sales support
Goodies with a real added value, marketing displays that transcend your activities or a qualitative and well-targeted mailing, online campaign or field marketing action can boost your business to the fullest. We conceptualise them in close collaboration with you and implement them through our network of carefully selected and trustworthy suppliers.